Three engagements, one hard number each.

"This was the first vendor who wrote it the way we'd actually say it."

A 40-person dental group in northwest Ohio

Website copywriting (home, about, and service pages) + brand messaging framework

6 weeks, kickoff to launch

31%

Consult-request form submissions, up in the quarter after relaunch

The practice’s homepage read like every other dental practice’s homepage — friendly staff, quality care, convenient locations, and no reason to choose them over the practice two exits down. We built a messaging framework around what actually made them different, then rewrote the home, about, and service pages around it. Consult-request form submissions were up 31% in the quarter after relaunch.

Marked-up manuscript pages representing the dental group website copy engagement
Marked-up manuscript pages representing the DTC home-goods engagement

A DTC home-goods brand, ~2,000 SKUs

Landing page + welcome email sequence + product description pass

~4 weeks

34%

Landing-page conversion rate, up in the eight weeks after the rewrite

The brand’s launch page opened with three paragraphs about manufacturing before it ever mentioned what the product actually solved. We rebuilt it around the one hesitation real buyers had, rewrote the welcome sequence to sound like the founder rather than a template, and passed through 150 product descriptions. Landing-page conversion rate was up 34% in the eight weeks after the new page went live.

A Midwest industrial equipment distributor

SEO blog program + one long-form case study

Ongoing, quarterly cadence

40%

Organic search leads, up over the first full quarter

The distributor’s blog hadn’t been updated in over a year, and their sales team had stopped mentioning it in pitches. We built a keyword map around what their buyers actually search — not generic industry terms — and started a monthly cadence. Organic search leads were up 40% over the first full quarter, with no added headcount, and the case study we wrote alongside it was in the sales deck within a week.

Marked-up manuscript pages representing the industrial distributor engagement

Why these are described by sector, not by name.

Every engagement on this page is real, written under an NDA that protects the client's name and any identifying detail — standard practice for client work, not a workaround. We describe the sector, the size, and the result instead. If you'd rather hear specifics under your own NDA before buying, ask on the contact page; we're glad to talk through a comparable engagement in more detail privately.

What clients say

"We’d worked with two other agencies before this one. Both delivered something serviceable and generic. This was the first vendor who wrote it the way we’d actually say it — and told us up front exactly how many rounds of revisions we’d get, so there was never a fight about it later."
Marketing Director, B2B logistics — Ohio
"I’ve hired freelancers before and spent more time managing them than the copy was worth. This was the opposite: one price, one point of contact, and a welcome sequence that finally sounded like me instead of a template with my name pasted in."
Founder, direct-to-consumer home goods — Midwest

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